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Pansy Cosmetics
Pansy is a new cosmetics brand focused on purity, care, and modern femininity. The goal was to design packaging that feels clean, gentle, and trustworthy, reflecting the product’s skin-friendly formula and the brand’s elegant identity.
| Agency: RED M |
concept
A refined packaging system that positions Pansy as a trustworthy, elegant local brand, ready to stand beside international cosmetic names on the shelf.
Visual System
The minimalist composition and translucent textures to highlight clarity and confidence ”the essence of micellar”
Clean typography, soft gradients, and subtle metallic accents to bring a premium yet accessible aesthetic. Every detail, from the label spacing to the color harmony, was crafted to reflect calm, modern beauty
